The cinema Mayo went is called wald11, well, a pretty standard cinema. The movie ticket is 1800￥ for adults, and 1500￥ for students. Of course, Mayo is half adult half student, so needs to pay 1800￥ (tears).
However, showing Japanese made anime move on screen is one of the special thing about Japan's cinema, which Mayo has long wanted to experience once. Nevertheless, a Bleach Official Invitation Book - The Hell Verse is given as a free gift to compensate for the pricy ticket.
Overall Mayo would give it a 7 out of 10 for the following reasons:
1. Fresh & interesting story line
2. Great design & personality for the final boss (thumbs down for the minions)
3. Ichigo's 4th transformation! Yes, the fourth form after the full hollowfication! Limited only to The Hell Verse.
A lovely double-sided poster can be found on the first page:
This page describes Ichigo's stage of transformation:
1st: Human to shinigami
2nd: to Hollowfication
3rd: to Full Hollowfication
4th: ??
and Bleach's history from 2001 - 2010:
the Forbidden Gate (shown as the Hell's Gate in the movie) which inside contains spoiler from the movie.
Also, the book came with a little animation, which you need to flip the pages to get it animated:
For the sake of Mayo.com's reader, Mayo has specially made a short clip to animate the pictures in the book, enjoy =)
